5 Things you should know before building your own Website

I’ll be honest, I am not a fan of DIY, “drag and drop” website builders (no names mentioned for the safety of this post) for various reasons, a few of which I will share below; but if you wish to use them, make sure you are educated and go in with “your eyes wide open”. […]

How to choose a Web Designer – Comparing Apples with Apples

When hiring anyone to do anything, remember to always compare apples with apples; this is especially true when it comes to hiring web designers, online strategists or setting up a maintenance plan. Try to find out what their experience is – are they only a web designer or do they have online strategy and an […]

Facebook Closing Today!

Facebook Closing Today!? …Did that catch your attention? Did it scare you a little? Are you doing most of your business on Social Media? My office mate, Cindy, knows that this is my tagline question. Why? Well, because I am so passionate about you succeeding and I know that if you are doing most of […]

Startups: How to deal with losing a Client

Losing clients is not something that any of us want to have happen or deal with. What is even more difficult is losing a client without a word from the client. Perhaps you don’t even know about it until you connect with them to take their order or make contact with them as you usually do […]

Writing down Goals – Why you should be doing it!

It is once again a new year, a brand new start with so many possibilities. Many of us make resolutions to change in one way or another (here are 10 New Year’s Resolutions you may want to implement when it comes to your business). Perhaps we want to lose weight, quit a bad habit, save […]

10 Tips for a successful small business website

All your online endeavours should lead your potential clients to your small business website where (if planned properly) your website visitor will be converted into a customer…but getting a website up and running or redesigning your current website – which should probably be done at least every 3 years – can be quite overwhelming. 10 […]

Angry customer? 5 Tips for dealing with a difficult client

If you have or run a business, there will come a time where you will have to deal with a difficult or angry customer. Sometimes their anger is justified and sometimes it is not. Here are some tips for dealing with a difficult client (you can apply these tips to both your offline and online […]

Get Clear about your business!

As a small business owner or entrepreneur, your business may have been born out of your passion for what you do but sometimes we jump into business, ready to change the world but without a plan. We get so busy doing and working that we lose sight of where we need to be. We work […]

Get your own business email address

It is the small things that make a difference when running a small business. Most people miss this step, even if they have a website. If you have a domain (yourbusiness.com), it is likely that you have at least 1 free email with your current hosting. Make sure your business communications look more professional by using an […]

3 Tips for Small Business Internet Marketing

Internet marketing (or online marketing) refers to advertising and marketing efforts that use the Web and email to drive traffic to your website and that will ultimately result in a new client or sale. Internet marketing is a little different from traditional marketing, however, it uses the same concepts and you can use them together […]

3 Tips for writing a Newsletter

Here are some important tips for your next email newsletter (mailer): Subject line is Key. Your subject line can determine whether or not your newsletter will be opened. The more personal and interesting, the higher the opening rate; the more ‘selling’, the smaller the opening rate. Email subject lines sometimes get cut off after a […]