10 Tips for a successful small business website

All your online endeavours should lead your potential clients to your small business website where (if planned properly) your website visitor will be converted into a customer…but getting a website up and running or redesigning your current website – which…

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10 simple ideas to improve your business brand (for entrepreneurs and small businesses)

#Task: Ask yourself the following questions (and write the answers down!): – What do you wish for people to associate with your name/business? – Is there a certain subject matter in which you want to be perceived as an expert?…

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Would your customers recognise your brand if you were not managing it?

As a small business your aim will most likely be to bloom and grow into a not-so-small business but, as this happens, you will need to include/hire more people to assist you in this process. This often may affect the…

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Would your customers recognise your brand if your logo was not attached?

Would your customers recognise your brand if your logo was not attached? This is an interesting question. I have been reading a lot about brand awareness and brand recognition this week and what has stood out to me is that…

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