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10 New Year’s Resolutions for your business

It is that time of year again when we reflect on the year past and the year ahead. This is also a great time to reflect on your business year and some “resolutions” you may have for you and your business going forward. 10 resolutions you may want to implement in your business this coming …

What is your USP?

USP stands for unique selling proposition and this is what makes your business stand out from the crowd and tells your customers what is special about you and your business. You need to know and understand what your USP is in order to be successful in building and growing your brand online. The question is …

10 Tips for a successful small business website

All your online endeavours should lead your potential clients to your small business website where (if planned properly) your website visitor will be converted into a customer…but getting a website up and running or redesigning your current website – which should probably be done at least every 3 years – can be quite overwhelming. 10 …

Keywords: Unlocking their potential

If you have been around the internet for even a short while, you have probably heard the term “keyword” or “keywords”. What are Keywords? A keyword is a particular word or phrase that describes the contents of a web page. Keywords help search engines match a page to with an appropriate search query. When someone uses …

Get Clear about your business!

As a small business owner or entrepreneur, your business may have been born out of your passion for what you do but sometimes we jump into business, ready to change the world but without a plan. We get so busy doing and working that we lose sight of where we need to be. We work …

Hashtags for Small Businesses

Remember when “lol” (which means laughing out loud and not lots of love ;)) became a part of everyday language, when people actually starting using it offline as well as online. Technology is growing and being developed in leaps and bounds and with that global trends are affected, the way we communicate with clients is …

The New “Save” function on Facebook

On July 21, 2014 Facebook introduced the new “save” function whereby users of Facebook could save links, places, music, movies and TV items that they could view at a later stage. We can, perhaps, relate to the wish of saving something for later in a place that we could find it after reading something on …